Email Marketing Tactics Which Will Blown Your Mind

Recently i received an interesting email from klient boost, who is a growing digital agency.

What attracted me the most is the content itself.

They sent me the first email few days back. Unfortunately I didn't checked that mail.

They tried to follow me up by keep on sending me mails.

Due to some busy works, i didn't followed  my mail opening routine.

Few days before I received another mail.

This time this new email catched my eyes.

I was really surprised to read what they had written inside it.

You can have a look at that email below:

How smartly they created a follow up mail to reach their clients.

They had also included a gif image.

I was really impressed by this mail pitch...

What i was too impressed is their email marketing strategy.

What's the need for creating these kind of emails?

Whats the importance or need of email marketing?

Let's have a look:

. Marketing Cost

The cost which a company spend on marketing is relatively high compared to other expenses.

We all know that the ultimate aim of marketing is to get potential customers. 

Then, what 's the use if we spent too much money on marketing teams and didn't get the desired results?

Here, we can make use of email marketing strategies.

While comparing with the traditional approach, cost of email marketing is relatively low.

There are a good number of email marketing tools which you can purchase at low cost.

. Investment

The amount we spent on email marketing is less compared to those marketing professionals as a 

whole.

Nowadays most businesses spend a desirable amount on email marketing because of the good return on investment.

. Creation

An email campaign can be created easily with the help of ready made templates, logos, images, 

videos, drag and drop editors.

Some campaigns can also be created in the form of simple plain text emails, without putting much 

effort.

. Success Measurement

All of the top email marketing software's composed of tracking systems to measure the click through 

and conversion rates of the email campaigns.

While print or broad cast advertising methods involves some efforts to track down the success rates.